Apple iPad 2

Two cameras for FaceTime and HD video recording. The dual-core A5 chip. The same 10-hour battery life.¹ All in a thinner, lighter design. Now iPad is even more amazing. And even less like anything else.

Thinner, lighter, and full of great ideas.

Once you pick up iPad 2, it’ll be hard to put down. That’s the idea behind the all-new design. It’s 33 percent thinner and up to 15 percent lighter, so it feels even more comfortable in your hands.² And it makes surfing the web, checking email, watching movies, and reading books so natural, you might forget there’s incredible technology under your fingers.

Dual-core A5 chip.It’s fast, times two.

Two powerful cores in one A5 chip mean iPad can do twice the work at once. You’ll notice the difference when you’re surfing the web, watching movies, making FaceTime video calls, gaming, and going from app to app to app. Multitasking is smoother, apps load faster, and everything just works better.

Superfast graphics.Go, gamers, go.

With up to nine times the graphics performance, gameplay on iPad is even smoother and more realistic. And faster graphics help apps perform better — especially those with video. You’ll see it when you’re scrolling through your photo library, editing video with iMovie, and viewing animations in Keynote.

Battery life keeps on going. So you can, too.

Even with the new thinner and lighter design, iPad has the same amazing 10-hour battery life.¹ That’s enough juice for one flight across the ocean, or one movie-watching all-nighter, or a week’s commute across town. The power-efficient A5 chip and iOS keep battery life from fading away, so you can get carried away.

Two cameras. And a big hello to FaceTime for iPad.

You’ll see two cameras on iPad — one on the front and one on the back. They may be tiny, but they’re a big deal. They’re designed for FaceTime video calling, and they work together so you can talk to your favorite people and see them smile and laugh back at you.³ The front camera puts you and your friend face-to-face. Switch to the back camera during your video call to share where you are, who you’re with, or what’s going on around you. When you’re not using FaceTime, let the back camera roll if you see something movie-worthy. It’s HD, so whatever you shoot is a mini-masterpiece. And you can take wacky snapshots in Photo Booth. It’s the most fun a face can have.

iPad Smart Cover. Designed for iPad. And vice versa.

iPad 2 and the iPad Smart Cover are made for each other. Literally.⁴ We designed the iPad Smart Cover to work side-by-side with iPad — and on top and underneath it, too. Smart magnetic technology built into each really pulls them together. The iPad Smart Cover falls perfectly into place and stays put to protect your iPad screen, yet doesn’t add bulk to its thin, light design. Open the Smart Cover and your iPad wakes up instantly. Close it and your iPad goes to sleep automatically. And here’s another smart part: It transforms into the perfect movie-watching, game-playing, web-surfing stand. It comes in 10 bright colors — including five in rich, aniline-dyed Italian leather.⁵ Choose your favorite, and your iPad will be smart all around.